OpenAI is launching an AI-powered jobs platform and a new certification program, positioning itself as a solution to the very economic disruption its technology is causing while setting up a direct rivalry with LinkedIn.
Keeping it in the family: The new platform puts OpenAI on a collision course with professional networking giant LinkedIn. That competition is complicated by the fact that LinkedIn’s parent company, Microsoft, is also OpenAI’s biggest investor.
A new digital badge: The company's new OpenAI Certifications will offer credentials for various AI skill levels. To kickstart the program, OpenAI is partnering with major employers like Walmart, aiming to certify 10 million Americans by 2030.
By creating a marketplace for AI skills, OpenAI is attempting to own the solution to a problem it helped create, betting that a certified workforce is the answer to automation anxiety. The move into jobs isn't OpenAI's only recent expansion; the company also just announced it's hiring academics for a new scientific discovery accelerator. The push for AI fluency comes as studies find the tech is making it harder for entry-level workers to find jobs, even as other reports show AI-savvy employees are more productive.
